SUCCESS | BUSINESS | WEALTH on Instagram: "Sometimes, the best advertising doesn’t sell a product—it tells a story that keeps you hooked until the very end. In this advert by Adobe, a struggling book company suddenly starts seeing an explosion of sales. Orders are flooding in, industries are booming again, and the company’s stock price soars as people try to figure out what caused the turnaround. It looks like the business has executed a brilliant strategy, and everyone wants to know their secre