AI companies in the US and China are adding shopping tools to their chat apps, hoping to turn them into all-in-one services.

Research by Pew suggests several social media action points for professional marketers. We sum up key findings and suggest ...

Author: Chelsie Carvajal, Billo Billo’s unified creator marketing platform uses insights from extensive video ad data to help ...

Card-not-present (CNP) fraud makes up the majority of card-related financial crime, but can be combatted by MFA.

Influencer marketing is undergoing a major shift. What used to be a brand and social team activity has rapidly become a core ...

Every marketer today feels the pressure to do more with less: more reach, more conversions, more loyalty, all with tighter ...

Short-form video isn’t just trending, it’s reshaping how we consume content. It’s how we keep up with culture, news, creators, brands, and those satisfying “day in the life” edits. But while it’s easy ...

Retailers are adopting generative AI for clearer stock insight and smoother tasks, but solid data foundations will shape the ...

Here’s the inconvenient reality: Visa’s press release doesn’t acknowledge that QR payment adoption in the Asia Pacific ...

NTT and NTT DOCOMO developed a model that uses behaviour patterns to predict intent and sharpen customer insight.