Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox’s Rewarded Video and other immersive ad formats. That means ...

Roblox is launching a new licensing platform to streamline the process for IP rights holders to partner with creators on the gaming platform. Beginning Tuesday, Roblox is teaming with Netflix, ...

The digital gaming platform is partnering with Google on immersive advertising. The partnership could help scale Roblox's advertising business in the long run. Investors will want to monitor Roblox's ...