Google Ads is testing a feature that pulls social video ads into PMax campaigns, streamlining setup but raising data concerns ...

Precision has changed, but control isn’t gone. Learn how to consolidate SKAGs, protect performance, and focus on what still drives results.

The latest Editor update introduces campaign-level negatives, search term reporting for Performance Max, and smarter automation tools for large-scale ad management.

Preinstalled Android apps are usually fine, but there are better options for those who require better usability, ...

Privacy-conscious software meet eco-friendly hardware; the Shiftphone 8 might appeal if you're staunchly anti-Google ...

Discover how Google Ads evolved over 25 years, from simple AdWords campaigns to advanced AI automation shaping how advertisers reach their target audiences.

Google adds Waze ads to Performance Max for store goals in the U.S. and rolls out channel performance reporting, with search ...

Some PPC practices no longer fit today’s automated Google Ads environment. Here’s what to phase out – and what to prioritize ...