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Roblox has expanded its immersive video ads access to all advertisers, enabling them to reach Roblox’s Gen Z users who represent over half of the platform’s 71.5m daily active users. Available today ...

Roblox has launched its own in-game ad solutions, including Image Ads and Portal Ads, which have the potential for better monetization rates and engagement. Meta's positive outlook on ads and improved ...

Online game platform Roblox has partnered with independent technology company PubMatic to enable programmatic media buying of its video advertising inventory. Brands will be able to gain access to ...