The main aim of qualitative research is to explore and provide deeper, comprehensive and detailed description of phenomena from non-numeric data, rather than quantifying and testing hypotheses using ...
Much of the recent discussion around the future of qualitative research has focused on artificial intelligence. Peter Totman explores other factors affecting the humanness of research. Listening into ...
Int J Audiol. Author manuscript; available in PMC 2020 Oct 1. Aural Rehabilitation (AR) aims to minimize negative effects of hearing loss. However, there has been limited study of the lived experience ...
The Journal of Personal Selling and Sales Management, Vol. 31, No. 2 (Spring 2011), pp. 157-170 (14 pages) As the global marketplace continues to change owing to the proliferation of global brands, ...
ABSTRACT: Background: A significant challenge in developing AI assistants, such as chatbots as mentors or coaches for leaders, is the Uncanny Valley effect. This phenomenon describes the discomfort ...
Quantitative business research focuses on quantifying behaviours, opinions, trends, and other variables by collecting and analysing measurable, numerical data. It answers questions related to “how ...
Research is the backbone of society's progress. Without it, there would be no new drugs, tech, etc. Basically, every trace of human progress could grind to a halt. However, research is only as good as ...
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