When a customer walks past a retailer’s storefront, there’s rarely something in the window that will surprise them. Customers are used to the constant novelty of online shopping, so a staid window ...

There have been quite a few attempts to turn around shopping with the use of technology. Undeniably, innovation and interactive experiences are the current and future trends. Putting the customer at ...

Consumers may enjoy window shopping, but like leafing through a fashion magazine, they seldom really stop and look closely. TBWA Hakuhodo received a brief from its client United Arrows Green Label ...

Call-link has launched software to produce window cards, a valuable marketing tool for selling lates. Window Card Maker (WCM) enables agents to produce window cards electronically using up-to-date ...

Digital design consultancy All of Us has created an interactive ‘window’ at Virgin Megastore on London’s Piccadilly, to promote the PlayStation game The Getaway: Black Monday, produced by Sony ...