SEO is about the long game. Find out how to stop your stakeholders from losing their nerve when an algorithm update hits.

High school calculus is probably the last time you had to think about algorithms—if you’re lucky, that is. But for performers and content creators alike, there’s a new algorithm to worry about: ...

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Stop writing for a dead LinkedIn algorithm. Focus on genuine engagement. Understand your audience's psychology using ChatGPT. Ask it to interview you about your ideal client's fears and desires. Then, ...

Adam Aleksic has somehow managed to make linguistics cool. His rapid-fire videos have attracted an audience of millions across the social media universe. A Harvard graduate with a linguistics degree, ...

(The Conversation is an independent and nonprofit source of news, analysis and commentary from academic experts.) Kelley Cotter, Penn State (THE CONVERSATION) President Donald Trump announced on Sept.