When you buy through links on our articles, Future and its syndication partners may earn a commission. Credit: Brett Jordan via Pexels Type is, in most cases, the predominant way a brand speaks to its ...

Earlier we explored how bad data can ruin a campaign. On the other hand, what good is great data if your creative assets don't catch the attention of your audience? Color and typography are two of the ...

Researchers from University of Newcastle–Australia published a new Journal of Marketing study that examines how brands can use references to the past via vintage typography to establish emotional ...

We’ve teamed up with Figma to host a free-to-attend online discussion on how to get digital type design right in UX projects. For any new digital product, designers must consider countless platforms, ...

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or ...

For many musicians, the typeface used on an album cover can double as a graphic identity–just look at Pink Floyd. Now, the graphic design studio Dorothy has created two posters that challenge you to ...

From Edward Johnston to Stanley Morison, the history of typography is filled with memorable male designers. Go looking online for women’s contribution to the profession, however, and the results come ...