By group, Publicis Media overtook WPP Media for the top spot last year and significantly widened its first-place margin since ...

The review, which began in June, centered on the future of media and driving growth in an AI-powered landscape, the companies ...

By group, Publicis Media overtook WPP Media for the top spot last year and significantly widened its first-place margin since ...

The introductory narrative of "The American Revolution" takes up a style Burns established at the outset of "The Civil War." ...

By group, Publicis Media overtook WPP Media for the top spot last year and significantly widened its first-place margin since ...

Mondelez International is giving Ritz a new shape — and another Super Bowl spotlight. The company plans a 30-second spot from ...

The new solution, MediaMint Intelligent Assistants (Mia), was developed by MediaMint, a firm that works with clients from the media, entertainment, retail and technologies industries. The company dubs ...

A federal appellate court refused to revive claims that Quest Diagnostics violated a wiretap law by allegedly sharing web users' browsing information with Meta, via its analytics pixel.

Advertisers largely agree that standardized metadata and TV schedule information would improve both confidence and spending in CTV.

WBD stock jumped 6% on Tuesday with the news of a potential Paramount Skydance bid for the company. Since WBD recently agreed to review possible deals, rumors and reports have swirled around possible ...

Microsoft Advertising has expanded Copilot capabilities with image animation for video creation and performance comparison ...

In describing their favorite shows, 60% of all streaming viewers have recently begun watching a show that has already been on ...