Most AI-generated brand descriptions are still wrong. See how small, reversible tests can reveal what LLMs understand about ...

Compare how the two ad platforms approach Performance Max. See what’s shared, what’s different, and what matters most for ...

SEO is not dead. Gary Illyes also said, “SEO is not dead.” Yes, these same best SEOs and SEMs have heard that SEO has died ...

A new protocol could give you power over how AI models collect and use your content. See what rules are being drafted and why they matter.

Google is increasingly showing ads inside AI Mode results, signaling a major new ad surface emerging within Google Search.

Microsoft is retiring its Advertising mobile leaving the web interface as the sole way for advertisers to manage campaigns.

Google Ads now lets advertisers set a default, account-level political content declaration, simplifying compliance as new ...

Plus, Google's Jonathon Heard said Google is thinking about breaking AI Mode and AI Overview details in Search Console in the ...

From search engines to generative engines, the role of SEO has always been empathy. Today it demands orchestrating clarity ...

Google’s new Journey Aware Bidding model uses signals from the entire customer journey to drive smarter, more efficient ...

Nano Banana Pro elevates image generation with sharper reasoning, better text rendering, and advanced creative controls.

Paid amplification makes creator content work harder by boosting trust, cutting media costs, and drawing in new partners.