Digital ads that “show up” may still not be seen, the Lumen–mCanvas report warns, urging brands to shift to attention-led ...

Currently available in beta in the US for select English-language Prime Original series, the new generative AI feature turns ...

The company links Singh’s expanded role to growing pressure on agencies to evolve with AI, citing data showing limited ...

TBWA Asia’s ‘Eastfluence’ report says young consumers are moving from speed and hype to mastery and long-term commitment, ...

The move marks RPSG Ventures’ foray into luxury couture, with the option to raise stake to 50% over the next two years as the ...

Movies, Regional, FTA and Infotainment Channels at the company. SPNI will announce the succession plan in due course ...

Alembic’s Causal AI links sales with data from TV, social, web and D2C channels to show which campaigns and events actually ...

New Delhi: Value 360 Communications has received in-principle approval from the National Stock Exchange of India for listing ...

The partnership will see Beckham represent Bank of America’s Sports with Us programme, supporting the company’s wider sports ...

For a platform built on free, ad-supported viewing, this is YouTube’s latest India experiment in paid premium content, after ...

Khan, who has over two decades of experience across CRIF, ICICI Bank, Western Union and Reliance Life, will oversee brand ...

The capital’s pollution season has become a predictable second monsoon, just dustier, harsher, and far more profitable for ...