For Roblox fans, this year’s Super Bowl is coming to Bikini Bottom. Thanks to a collaboration between the NFL and game developer Gamefam, a number of the company’s popular Roblox games, including the ...

The NFL has partnered with Gamefam to launch a gaming event timed to the Super Bowl that will take place across various Roblox spaces, according to information shared with Marketing Dive. The ...

Gamefam announced last week that it was partnering with the NFL on a special activation: A SpongeBob-themed Super Bowl event within several of its popular games in Roblox. This event is a continuation ...

Gamefam and Paramount Games Studio have partnered to bring the yellow sponge who lives in a pineapple under the sea to Roblox for the first time. As part of the 25th anniversary of Nickelodeon’s ...

In an effort to capture the attention of younger fans and celebrate the 25th anniversary of popular childrens’ cartoon SpongeBob SquarePants, the National Football League (NFL) has partnered with ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Olipop is introducing a limited-edition soda flavor ...

SpongeBob Tower Defense is one of those Roblox games taking part in The Hunt: Mega Edition event. Unlike most titles, this one hides The Hunt Token as well as The Mega Hunt Token. While you can get ...

Olipop is introducing a limited-edition soda flavor called Pineapple Paradise with a Roblox gaming experience, per details shared with Marketing Dive. The flavor is in collaboration with forthcoming ...

GameSpot may get a commission from retail offers. Nickelodeon and Paramount are bringing SpongeBob SquarePants and Teenage Mutant Ninja Turtles to Roblox in two new standalone experiences, which will ...