Through its new Commerce API, with Shopify as their first partner, players can now buy physical items like hoodies or T-shirts while exploring a Roblox experience, and get a matching avatar item to go ...

K-Pop group aespa’s latest digital partnership is with a fashion brand called Blueberry. And no, that isn’t us typo-mangling Burberry. Blueberry is a ‘digital fashion house’ that creates virtual items ...

Get to know the latest active "Ultimate Football Roblox" codes to claim exclusive rewards and coins. Don't slack off or else, ...

In partnership with WMG and Gamefam, players can meet a virtual version of the legend, play games and score merch inspired by Cher's iconic looks. By Jeff Benjamin Cher‘s chart-topping Christmas album ...

In today’s Digest, we discuss the launch of Netflix’s in-house ad tech suite across EMEA, Roblox’s in-game merch sales, and Warner Bros. Discovery's launch of WBD Storyverse. Netflix will begin ...