WPP has partnered up with Roblox, an immersive gaming and creation platform, building on several years of collaboration on interactive 3D brand content and advertising. The alliance will help scale ...

Discover the highlights from the Roblox annual developers conference, including annual payouts and new features.

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Roblox says more than half of its 77.7 million daily active users are between 11 and 26. THE Olympic world’s ever-expanding quest to draw in young fans is meeting them where they are — on Roblox. The ...

Xbox chief marketing officer Jerret West is leaving the company on June 30 to join Roblox as its new CMO and head of market expansion. This is according to an internal memo from Microsoft Gaming CEO ...