Roblox is rolling out new video ads as part of its efforts to build a $1 billion ad business. It's also expanding its ads team and signing measurement, e-commerce, and tech partnerships. The platform ...

Gaming platform Roblox (RBLX) has announced a strategic partnership with digital advertising technology company PubMatic (PUBM). The goal of this collaboration is to help Roblox boost its video ad ...

(Reuters) - Roblox is rolling out virtual billboards with video advertisements, the gaming platform said on Wednesday, in its latest move to draw revenue from its games that are mostly free to play.

Roblox is making major additions to its still-nascent ad offering. At the IAB PlayFronts in New York City on Tuesday, the online gaming platform announced new integrations with Google that will make ...

Shares of Roblox (NYSE:RBLX) have been a major mover of late. The stock surged higher over news that the firm was getting into online advertising. The big news came just over a week after Roblox ...

When new companies enter the digital advertising market, the most important thing is to remain humble. That adage holds true even for Roblox, one of the biggest online gaming platforms in the world ...

I designed a futuristic scene showcasing the Roblox and Google collaboration on innovative video advertising, featuring their mascots and a dynamic game display. Roblox on Tuesday launched a new ...

Roblox has hired PubMatic to help ramp up sales of new video advertisements the gaming platform expects to launch later this year, the advertising tech firm said on Wednesday. Roblox began testing ...

Roblox expects bookings to grow by 20% at least annually until 2027. Bookings growth outpaced the growth in developer exchange fees and infrastructure and trust and safety costs for 2 straight ...