Through its new Commerce API, with Shopify as their first partner, players can now buy physical items like hoodies or T-shirts while exploring a Roblox experience, and get a matching avatar item to go ...

In today’s Digest, we discuss the launch of Netflix’s in-house ad tech suite across EMEA, Roblox’s in-game merch sales, and Warner Bros. Discovery's launch of WBD Storyverse. Netflix will begin ...

In partnership with WMG and Gamefam, players can meet a virtual version of the legend, play games and score merch inspired by Cher's iconic looks. By Jeff Benjamin Cher‘s chart-topping Christmas album ...

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Roblox has multiple Squid Game clones, but one is the best for a true Squid Game experience. Roblox's Squid Game mimics the Netflix series with similar mini-games like 'Red Light Green Light' and Tag.

The creator of “Blue Lock: Rivals” thought kids on Roblox might like a soccer video game with an anime vibe. It sold a few months later for more than $3 million. The 19-year-old, who asked that his ...

(Bloomberg) -- Brookhaven RP, the most popular title on Roblox Corp.’s video-game service, was sold by its mystery creator to Voldex Entertainment Ltd., a startup that specializes in developing ...

There are a plethora of Roblox experiences that offer exclusive game codes to reward dedicated players. We've seen codes that give you everything from free skins to limited-time rewards in seasonal ...