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Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Creating the perfect loyalty program concept is like mastering the art of baking the perfect ...

PORTLAND, Ore.--(BUSINESS WIRE)--SheerID, the global leader in identity verification for commerce, today announced the publication of its 2024 Consumer Loyalty Report. Retailers are leaning into ...

As CTO of Engage People Inc. Len Covello helps companies differentiate loyalty programs to deliver a better experience for their customers. In 2024, experiential loyalty, AI-driven capabilities and ...

Integrate loyalty into your product’s UX, not a separate campaign. Opinions expressed by Entrepreneur contributors are their own. 32% of customers say they would walk away from a brand they love after ...

Who really wins as companies continue loyalty program push? Loyalty program push aimed to 'lock in' Canadian customers: experts Tim Hortons and Canadian Tire announced a new partnership on Monday of ...

Airline loyalty programs, also known as frequent flyer programs (FFPs), have gained popularity in the last few years. These programs allow the earning and redemption of loyalty points (airmiles) on ...

The drugstore retailer is offering a free tier and another that costs $5 per month, touting perks like discounts, same-day delivery and other incentives. CVS in recent years has made other changes to ...

CVS Pharmacy has evolved its loyalty program into two simplified membership tiers: the free loyalty tier will remain branded as ExtraCare, while the paid membership — previously called CarePass — has ...

DETROIT and WILMINGTON, Del., May 20, 2025 /PRNewswire/ -- General Motors is redesigning its GM Rewards™ loyalty program and announcing the launch of the GM Rewards™ Mastercard® from Barclays US ...