Activewear brand Alo Yoga has given its Roblox experience a glow-up and introduced a new phygital integration that will let users unlock virtual rewards in the brand’s real-world stores. The biggest ...

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LOS ANGELES, Feb. 10, 2022 /PRNewswire/ -- Alo Yoga, leading fashion and lifestyle brand, along with Roblox (NYSE: RBLX), a global platform bringing millions of people together through shared ...

Alo Yoga is targeting a younger demographic through updates to its Alo Yoga Sanctuary in the Roblox immersive world, tying its stores to additional game content. The brand’s virtual experience now ...

With the rise of action, horror, and similar genres in Roblox games people often forget about slowing down once in a while to find inner peace. Thankfully, Alo Yoga has created a branded experience ...

The Alo Yoga Sanctuary on Roblox is getting a refresh in partnership with Sawhorse. Originally launched in 2022, the Alo Yoga Sanctuary was the brand's first step into the metaverse and has been ...

The Alo Yoga store on Roblox. - Credit: Courtesy Image Courtesy Image The move is on brand for Alo. The Los Angeles -based company set up various Alo Houses in Southern California last year, complete ...