Everyone wants to be a creator, but few know how to turn it into a thriving career. From adopting a business-owner mindset to identifying “winning concepts” and monetizing them like a pro, this is ...
In 2025, the battle for attention is being won in under 60 seconds. Short-form video is increasingly delivering measurable performance outcomes. This article explores how you can harness short-form ...
On November 6, TikTok announced that it will sunset the $2 billion Creator Fund, which was established in 2020 to pay creators on the platform for viral videos. Starting December 16, if creators wish ...
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When TikTok took off in 2020 — with short dancing or comedy clips providing much-needed entertainment to many users at the start of the Covid-19 pandemic — it launched a short-form video arms race.
United Talent Agency and alternative investment firm Investcorp, a former stakeholder in UTA, have created a strategic partnership to invest in startups in emerging areas of culture and technology ...