The online-entertainment company is hiring ad-tech player PubMatic to help juice sales of new video ads displayed on virtual billboards. Roblox users are accustomed to seeing games and concerts while ...

Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox’s Rewarded Video and other immersive ad formats. That means ...

Online gaming platform Roblox has teamed up with Google to offer 'Rewarded Video' ads that can now be purchased programmatically through Google's advertising solutions and Direct IO. This comes as ...

GameSpot may get a commission from retail offers. The gigantic gaming platform Roblox has announced changes to its community standards, and the big update pertains to advertising to children. An ...

GameSpot may get a commission from retail offers. Roblox, the massive gaming platform that mostly caters to younger gamers, has announced the launch of "Rewarded Video" ads, an ad format that allows ...

Roblox is rolling out virtual billboards with video advertisements, the gaming platform said on Wednesday, in its latest move to draw revenue from its games that are mostly free to play. Users will ...

Roblox has partnered with media measurement platform Integral Ad Science (IAS) to bring new levels of clarity to ad campaigns within its user-generated metaverse. IAS’s Viewability and Invalid Traffic ...

Roblox users can now watch immersive ads in exchange for in-game rewards. - Google will bring its immersive Rewarded Video ads to gaming platform Roblox, letting users watch ads in exchange for ...