With comedy, timing can often be everything—but it isn’t the only thing that makes a joke land. Slapstick, camp, and satire all have their place in the comedic landscape and require different skills ...
Humor has been a dynamic subject long studied and explored in all branches psychology. For example, developmental psychologists study how humor and laughter develop throughout our lifespan. Humor ...
“How Many Psychologists Does It Take ... to Explain a Joke?” Many, it turns out. As psychologist Christian Jarrett noted in a 2013 article featuring that riddle as its title, scientists still struggle ...
Melody McLaren, whose giant greeting card I described a few days ago, told me another example of using humor to change behavior: I was working at LA Incentives, a small promotional merchandise company ...
Imagine a world where everyone loves to go to the office. It’s a place where everyone has fun, you’re part of a team that consistently crushes quarterly metrics and achieves success, you can always ...
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Using humor in marketing is a tried and tested strategy for brands to ensure that their campaign is impactful and remains memorable for audiences. KFC, GBK, Spotify, Revolut Tapping into what makes ...
When was the last time you saw an ad that was so funny that you wanted to share it with all your friends? Bringing humor back into advertising could be a good way for brands to help consumers better ...