Customers who engage with Rufus during their shopping journey are 60% more likely to complete a purchase compared to those who don't.

Amazon’s new Help Me Decide feature uses AI to recommend the best products fast so you can shop smarter with confidence.

For an enterprise as big and as dominant as Amazon is, you would expect its website to be maybe a little bit more polished and easier to navigate—as it is, it feels like 20 years’ worth of bits of web ...

Amazon has today launched its new dedicated website for Ireland - Amazon.ie. The company said that Irish customers can now shop a wide selection of over 200 million products with prices in euro, fast ...